Bold Rock Rose Hard Cider Bold Rock Hard Cider announced the launch of a new seasonal hard cider.  Source: Noticias

Boston Beer Co names new President, CEO The Boston Beer Co., Boston, announced that it has selected Dave Burwick to succeed Martin Roper as president and chief executive officer (CEO). It is expected that Burwick will assume the role during the second quarter, the company says. Jim Koch will continue in his role as founder […]

Murphy’s Stout celebrates St. Patrick’s Day with sweepstakes Murphy’s Stout, a brand within the Five Points Trading Co., a company of White Plains, N.Y.-based Heineken USA, announced the details of its Celebrate with the Perfect Pour St. Patrick’s Day retail and on-premise program.  Source: Noticias

Strongbow unveils Rose Apple hard cider Strongbow Hard Ciders, a brand of White Plains, N.Y.-based Heineken USA, announced its newest flavor, Rosé Apple, a semi-dry hard cider with a touch of red fleshed apples. With a light, refreshing and fruity taste and 5 percent alcohol by volume, this newest addition to Strongbow’s line is reminiscent […]

Newcastle program drives trial, ski traffic Newcastle Brown Ale, a brand of White Plains, N.Y.-based Heineken USA, is going back to basics to drive consideration and trial through non-traditional and grassroots platforms.  Source: Noticias

Vienna Lager Fair State Brewing Cooperative announced the release of Vienna Lager in cans.  Source: Noticias

Nielsen releases Super Bowl consumption infographic Every year as January comes to a close, sports fans, brands and consumers across America prepare for one of the biggest sporting events of the year: the Super Bowl.  Source: Noticias

Napa Smith Brewery California Lager Napa Smith Brewery, a R.S. Lipman Co. company, introduced Napa Smith Brewery California Lager. Source: Noticias

Tiger Beer celebrates Lunar New Year with marketing campaign Tiger Beer, a brand of Five Points Trading Co., a company of White Plains, N.Y.-based Heineken USA, announced that it is uncaging celebrations in 2018 for the Lunar New Year through retail and on-premise programming and artwork that celebrates the Year of the Dog. The artwork […]

Kanaha Blonde Ale Kona Brewing Co. introduced Kanaha Blonde Ale to markets nationwide Source: Noticias